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BRANDING

LOGO DESIGN

BRAND IDENTITY

COLOR PALETTE

TYPOGRAPHY

ICON STYLING

MESSAGING

WEBSITE DESIGN

UX/ UI

ROLLOUT STRATEGY

Marine Lane was trusted with the vital task of shaping Grandview Partners’ brand identity and digital presence, from the inception of the company. The real estate investment firm – with decades of experience woven into its DNA – exudes trustworthiness and sophistication. We intentionally designed every aspect of the branding to bring these qualities to light – from designing a standout logo to seamlessly integrating branding into drone videos, and building a sleek, modern website from the ground up. Our team brought particular solicitude to the brand messaging, meticulously crafting each word to reinforce Grandview’s standing as a true leader in the industry. As the firm continues to grow, our partnership does too. And the goal remains the same: to ensure the branding remains as cutting-edge and reliable as the company itself.

A Blueprint For Success

Real estate, reimagined

We’re growing within our sector all the time.

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Logo Breakdown

A Growth Chart

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We're growing within our sector all the time.

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Efficiency
Comes First

In our business, change comes fast. So we assess the situation, lay our plans and make our move quickly and efficiently.

We Work
As One

We have been synergizing our team for decades. Through boom and bust, bull and bear markets, we have experienced the full range of market conditions. And we are stronger, smarter, and more in sync as a result.

We Are
Laser-Focused

We know our strengths and we don’t stray. We don’t follow trends, we leverage facts. Our  instincts, backed with clear-eyed data, have led us to acquire more than 100 middle-market assets…and we’re growing within our sector all the time.

Developing a Tone of Voice
Website Revamp
Building a Visual Language
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Reference to Building Facades

Blurred Containers

Messaging

We take a clear-eyed view of the big picture, then work one asset, one acquisition, one deal at a time to develop properties we can be proud of – and that maximize ROI.

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Logo

Typography

Garnett Regular

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Rollout Strategy
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Market by Market.

Mile by Mile.

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